Leticia Xavier is an award-winning digital culture specialist focused on the intricate intersections between technology and human behaviour. With over a decade of experience, Leticia has pioneered research into social insights, tech dynamics, and digital content strategy at leading agencies in Brazil and Europe. 

As a freelancer, she leverages her expertise to consult for brands, offering unique perspectives that blend analytical rigour with cultural nuance. Leticia is also a writer, with work published in 

the Canvas8 library, and other well-respected publications. A recognised thought leader in her field, she regularly posts in-depth analyses to her LinkedIn profile and newsletter 

People want their identities to be reflected in mainstream culture

Collective Equity

Clarissa Camara is currently the global strategy director at IPG Health. She is a grounded, visionary brand strategist and has over 12 years of experience leading forward-thinking global FMCG, lifestyle, and technology multinationals who struggle with keeping a pulse on culture so they can quadruple their impact by engaging customers through innovative, no-BS business and communication initiatives.

Brazil

Fashion and Style

Citizenship

The Guardian

Harper’s Bazaar Brasil

Mundo Negro

Vogue Brasil

Globo.com

CNN Brasil

Interview with Clarissa Câmara conducted by the author

MindMiners

Globo Gente

Bahia-based, Black-owned Dendezeiro is pioneering the inclusive fashion movement in Brazil, crystallising a moment in time where discussions around diversity and cultural representation are reaching critical mass. What do its designs and messaging say about the country’s broader fashion sector?