Considered the most disruptive force to come into collision with the clothing industry this century, streetwear – and hype culture – has transformed fashion. With established brands now vying for a piece of the streetwear community, how has this sub-culture influenced modern fashion?
Joerg Haas is managing director of BeingHunted, a platform he founded in 2001. He was previously creative director of retail store Firmament and Hypebeast magazine.
Scott Jones works for The Drop Date – a website and online community dedicated to creating a calendar around UK and European footwear releases.
Thomas Theodore is a London-based writer and researcher. He previously lived in Berlin and enjoys reading and writing about music, sport and wider culture. He has a degree in PPE from Oxford University.