Alessandro Bogliari is a digital entrepreneur and growth marketer. He is the co-founder and CEO of the Influencer Marketing Factory, a global influencer marketing agency that helps brands and companies launch influencer marketing campaigns on TikTok, Instagram, and YouTube.

Jaide Poppy is a freelance social media manager, content creator, and social media consultant. Having spent a number of years as a blogger and influencer, she has gathered a lot of experience from both sides of social activity.

Katie Ramsingh is a fashion copywriter for independent brands that want to target the Gen Z and Y market. She has been working in the industry for nearly ten years and has written words for Louis Vuitton, Tommy Hilfiger, Harvey Nichols, Dove, The Body Shop, and Farfetch, to name but a few. She now works mostly with indie brands and start-ups (think Minga London, By Megan Crosby, and July Child), helping them to use a unique brand voice to create a community of loyal customers.

Veronica Ferrari is a writer, consultant, and cultural insights analyst who has worked with major brands and agencies worldwide identifying trends using social media intelligence. She is one of the Top 25 Pioneers in Social Intelligence according to the SIL Insider 50 2023 list. She is currently head of insight at InsightX, a leading intelligence and reputation risk agency with clients in business, sport, and culture. Veronica also writes about publishing, social media, Brazil, and tech for a variety of media outlets. After leaving Italy eight years ago, she has lived and worked in London, Rio de Janeiro, and now France.