Germany’s successful 9-euro ticket public transport campaign was a reminder of the possibilities of alternative mobility in a country long-associated with car usage and the gas engine. What can brands learn from the ways that Germans are using alternative mobility solutions?
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Stefan di Bitonto is deputy director of mechanical and electronic technologies at Germany Trade and Invest (GTAI), the German government’s investment promotion agency. He joined GTAI in 2012 and has successfully accompanied numerous foreign direct investment projects of international companies based in North America, Asia, and Europe
Bastian Kettner is a public transport expert and spokesperson for rail, public transport, and multimodality at the ecological transport association VCD. He is an expert in mobility solutions and an advocate of sustainable mobility.
Andres Zambrano Bravo is a Berlin-based freelance journalist who loves to ask why. He loves puzzles and seeks answers to social phenomena and trends, helping researchers, companies, and artists to also find their voice along the way. When not annoying people with questions, you can find him spinning records in one of Berlin’s smoky venues.
