Why sustainability is moving from recycling to repair

©Gucci Equilibrium (2023)

REPORT

9 May 2023

As ‘take, make, and waste’ approaches of linear consumption models come under scrutiny, people are changing their priorities from being responsible consumers to becoming responsible owners. What role can brands play in facilitating and leveraging this broader turn towards stewardship?

Sectors
CitizenshipSustainabilityFashion and Style
Location
Global

Dr. Calvin Lakhan

Dr. Calvin Lakhan is a co-investigator of the Waste Wiki project at York University, researching perceptions, effectiveness, and optimisation of waste recycling schemes. He’s authored over 30 academic articles and has made appearances on national televised programmes, including CBC Marketplace and The Social.

Tabby Bunyan

Tabby Bunyan is the founder of Re_Considered, a circular fashion business offering custom rework and upcycling services to help extend the lifespan of loved pieces, from duvets and trousers to knitwear and curtains.

Leila Zadeh

Sustainable Solutions

macro behaviour·
LAST UPDATED 30 Jan 2024

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