How Gen Z and Y are subverting the traditional Xmas dinner

©Nicole Michalou (2021)

REPORT

7 Dec 2023

The traditional Christmas dinner – turkey, gravy, veggies – is so over. A new generation of picky eaters has descended to subvert tradition and set bold new trends like ketchup, vegan meat and even bringing back the long-detested sprouts. What does this mean for Christmas dinner?

Sectors
Eating and DrinkingHome and Relationships
Location
United Kingdom
Generations
Gen Z (born 1997-2010)Gen Y (born 1982-1996)

Liz Hunter

Liz Hunter is the director at Money Expert.

Lars Kristiansen

Lars Kristiansen is the vice president of food and beverage at Oasis Marinas.

James Armitage

James Armitage is the marketing director at Fresh Direct.

Marianne Eloise

Marianne Eloise is a journalist and commentator on neurodivergent issues. She has written for publications including The Cut, The New York Times, Courier, Dazed, Vulture, i-D, The Guardian, and Mic.

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