Cadbury’s has launched a ‘diet’ version of its iconic Dairy Milk bar, giving cautious consumers a way to reduce their sugar consumption without sacrificing a classic favourite. As people seek healthier snacks, there's an opportunity for brands to offer low-sugar options alongside their main product lines.

Dairy-free alternatives to milk are no longer just for those with lactose intolerance. They’re now part of a lifestyle that incorporates the promise of good lifestyle, reduced environmental impact, and better treatment of animals – one that Sweden-born brand Oatly is successfully tapping into.

Dollar cow’s milk has long been the obvious choice for Aussie dairy consumers. However, disruptors – such as The a2 Milk Company – have gained a stable foothold in the market. Charging four times the price of regular milk, a2 has become a ‘healthy’ product consumers are happy to splash out on.

Milk alternatives like soy and almond milk have grown massively in the past five years, as customers become more health-conscious and ethical. But cow's milk still has a place on the breakfast table if it’s of the full fat variety, which is now viewed as the healthy option.