What’s driving the success of the second-hand luxury market? How are the young and affluent spending their newfound riches? Are the status symbols of the past relevant for the elite shoppers of today? And why are unconventional aesthetics taking over in high fashion?

Inspired by the creation of private-label lines, Italic is a marketplace that gives shoppers access to brandless luxury goods at a fraction of the price. Have people really fallen out of love with luxury brands? And what does this direct-to-consumer business model mean for high-end retailers?

Spreading messaging via graffiti artists was once the purview of edgier brands, but luxury names are getting in on the action. As high-end brands aim to resonate with younger shoppers, they’re using street culture as a mouthpiece for their messages, even at the expense of prestige.

Fendi has launched a pop-up café at Harrods' flagship London store, featuring stylish decor, Fendi-branded food, and a bar at which customers can buy a custom-designed bag. As the desire for novel experiences grows, brands are adapting IRL spaces to offer more than a transactional journey.