Binge-watching has become a cultural norm, with many people zipping through a series as soon as it drops – but it’s having an adverse effect on sleep, which could lead to health problems. As people wake up to the benefits of a good night's rest, they’ll likely seek out ways to reduce their screen time.

American adults may still spend hours watching TV each day, but with consumption spread across so many platforms – from conventional TV sets to mobile devices to social media channels – the race is on to win and hold their attention. What keeps people coming back for more?

Despite the popularity of binge-watching, Disney is taking a different approach with its subscription service and releasing episodes weekly. By prolonging the delivery of a series, it's hoping to engage viewers for longer and spark communal water cooler conversation.

Gen Z are consuming more media than any other generation, but the where, how, and why of what they’re watching have all changed. With online streaming platforms, bite-sized content, and programmes designed specifically for smartphones, how is the TV market pivoting to cater to Gen Z tastes?