Many people are familiar with the health and environmental benefits of a plant-based diet, but inconvenience and cost barriers mean they still eat meat. To help budget-conscious Americans feed their vegan curiosity, brands are lowering the price of meat alternatives.

While the US has its fair share of plant-based spots that focus on ‘clean’ eating, with its flavorful food and daring marketing, Slutty Vegan proves the over-the-top, indulgent approach to vegan fare is a winner, especially for an audience that’s often excluded from mainstream vegan culture.

In the wake of COVID-19, vegan and veggie alternatives are becoming increasingly popular as people cast a more critical eye on food sources. Disruptor Planty of Meat is ready to jump into mainstream diets with plant-based, eco-friendly ‘meat’ products that are produced in Germany.

Living a healthy lifestyle sounds great in theory, but maintaining it can be difficult. A study has revealed that the pressure to maintain a healthy diet is making Americans stressed out and confused, presenting an opportunity for brands to guide them toward healthy decisions.