As work-from-home demands put extra pressure on people’s productivity, they’re seeking out solutions to be their best selves. Nootropic start-up Cogniora’s bespoke plant-based, adaptogenic supplements are helping people to feel more in control amid pandemic uncertainty.

From at-home workouts to immunity-boosting foods, the pandemic has prompted people to take a more proactive approach to their health and wellbeing. The keto diet, which is already popular in the US, is set to take off in Europe as more people seek to biohack their routines.

Fuelled by the pandemic, healthy eating has become increasingly important, but many Americans still perceive it as too expensive. With a lack of nutritional information, ‘health washing’, and unappetizing tastes, the narrative around healthy options can be made more affordable and appealing.

McDonald’s has teamed up with IBM to facilitate the execution and growth of the fast food giant’s Automated Order Technology. This partnership hints at the growing value of convenience and hygiene among diners, but what are the benefits and drawbacks of fully digitized restaurant services?