In the face of economic crises, climate anxieties, and global wars, people are seeking solace through connection. They want to be sure someone will hold their hand in the face of hardship. As a result, they have higher expectations of care and understanding from interactions with brands, social systems, and p...

While COVID-19 has been disruptive to nearly everyone around the world, children are in a particularly difficult position to come to terms with it. As parents struggle to explain the state of the world to their kids, a range of coloring books has been launched to educate and spark discussions.

Numerous campaigns and initiatives have spotlighted the impact of the pandemic on adults’ mental health, young and old. But through light-hearted stories, a British charity is drawing attention to and addressing an area that has received far less attention: children’s mental health.

Challenging old stereotypes, Barbie has found a new look and purpose as a vlogger. The iconic doll now has a YouTube channel to discuss difficult topics and be a positive role model. How is Barbie using a new platform to appeal to parents and children, while empowering Gen Alphas in the process?

Created for young children with learning and communication difficulties,Something Specialis wildly popular with Gen Alpha kids of all abilities. It not only provides entertainment and education but also helps to shape their views and expectations of inclusivity in the world around them.