Speed and convenience have become the consumer norm. Since the COVID-19 pandemic, when people worldwide were introduced to instant access to goods and services via apps and digital platforms, the supply and demand considerably grew and splintered. The 'I need it now' culture shows no signs of slowing down, ye...

Diverse representation is an expectation, but as individuals no longer allow themselves to be defined in singular terms, there's mounting pressure on brands to understand and sensitively reflect how the intersections between race, gender, class, and ability impact people's everyday lives.

Launching a feature that lets users pre-order cannabis, Uber Eats has made its first inroads into the cannabis market via a partnership with Tokyo Smoke in Ontario, Canada. As recreational use continues to boom, Uber says this means users can purchase weed in a safe way, in keeping with laws.

As the consumption of cannabis moves from a fringe practice into everyday use, Apple has lifted its ban on its store and allowed shoppable apps to be included. With cannabis catering to a diverse set of needs, people are looking for an easy way to access different products.

The legalization of marijuana in Canada and several US states has sparked a boom in ‘canna-tourism’. However, restrictions on where people can light up are making it difficult for visitors to partake. PotRentals caters to this crowd with a collection of weed-friendly accommodations and experiences.

As the legalization movement has destigmatized marijuana use across the US, weed-centric start-ups, lifestyle brands, and media companies have flourished. And while cannabis culture is nothing new, the modern iteration of it, which incorporates health and a high-end aesthetic, certainly is.