Speed and convenience have become the consumer norm. Since the COVID-19 pandemic, when people worldwide were introduced to instant access to goods and services via apps and digital platforms, the supply and demand considerably grew and splintered. The 'I need it now' culture shows no signs of slowing down, ye...

Social media is now the dominant way in which people discover new brands and products, be it through direct advertising or other less overt means. While ad personalisation brings benefits for both consumers and brands, it's increasingly important to know where to find the right audience.

As Spanish people stake claims in the metaverse, virtual real estate options on the platform Uttopion are proving popular. With people getting involved in virtual spaces, they want to build lives in Web3, giving brands the opportunity to help cultivate metaverse culture and commerce.

People’s frustration with the homogeneity and toxicity of legacy social media platforms have them seeking out more niche online micro-communities. Live-streaming app NEWNESS acts as a gamified safe space for beauty lovers to authentically connect and collaborate in a digital world.

While people may be used to the idea of renting a place to live, renting furniture – from cameras to coffee machines to couches – is less commonplace. Circular economy marketplace Fat Llama connects people who have things they want to rent out to those who would like to borrow them.