The self-made mythos is as powerful as ever, despite societal upheaval testing its limits. Even mundane pastimes have been monetised as people cash in on massive audiences and leave no niche unexplored. Selling out is no longer a source of embarrassment, it’s just what makes the world go round.

Founded by Gen Z entrepreneurs, Mewmovement is providing the Kuala Lumpur artist community with a space to sell their art, collaborate, and connect. As people continue to create their own communities, spaces like these are simultaneously fulfilling a niche and helping people build their careers.

The ‘delulu’ (short for delusional) trend on TikTok has people faking confidence or sometimes even titles to achieve career progression and success. More broadly, it points to gender differences impacting working styles and people’s faith in and experiences with institutions.

Rather than lofty ideas of becoming influencers or social media stars, US Gen Zers are searching for stability in well-established businesses after being spooked by an avalanche of mass layoffs. Though Gen Zers tend to spurn traditionalism, the impending recession is challenging these attitudes.