Diverse representation is an expectation, but as individuals no longer allow themselves to be defined in singular terms, there's mounting pressure on brands to understand and sensitively reflect how the intersections between race, gender, class, and ability impact people's everyday lives.

Chanel hosted its Métiers d'Art fashion show in Manchester's Northern Quarter, celebrating the city's rich arts and cultural history. The event signifies a shift towards hyper-local activations, which allow brands to connect with consumers and instil a sense of local pride.

The social enterprise is partnering with artisans across Malaysia to create the traditional fabric for apparel and accessories. As people continue to look for brands to demonstrate equity and opportunities to uplift their heritage, small businesses like Batik Boutique stand out.

Luxury designer Thebe Magugu has captured South Africa's declining trust for authority through his wax print designs that memorialise loved ones instead of public figures. This democratisation and re-appropriation of traditional dress captures a desire for change and respect for culture.

Vietnamese fashion is making international waves on TikTok and on the runway. No longer just a manufacturing hub, the country’s local brands are now going global for trendy designs. What started this trend, and what does this mean for other brands wanting to go beyond local borders?