Increased awareness of the links between gut health and overall wellbeing have seen a surge in sales of pre- and probiotic foods, including fermented products, such as kombucha. With kombucha now commonplace the USA, how is it positioning itself as a must-drink in the UK?

Research suggests that Americans are more uncomfortable talking about bowel movements than STDs. But why is it so awkward? And how can brands fight the stigma around conditions such as IBS? Canvas8 spoke to ‘Bacteria Barista’ Alexis Goertz to uncover how to take the taboo out of poo.

Facials used to be an excuse for a relaxing hour of pampering in the spa – but that’s not the case any more. Many beauty professionals are now offering advanced, science-driven cosmeceutical therapies – like Dermalogica’s IonActive Power Treatment – to satisfy a desire for visible results.

We can’t get enough of supplements – half of Americans take them regularly – but with little evidence to support their health claims and worries over their contents, people are looking for clarity and transparency. Ritual delivers both, providing a ‘clean label’ vitamin for the wellness movement.