People are craving comfort. Amid what can feel like a state of constant crisis – a layering of traumatic societal events – it can sometimes seem like we’ve lost a sense of scale and cohesion. In the face of this, the desire to retreat into nostalgia is more seductive than ever.

Diverse representation is an expectation, but as individuals no longer allow themselves to be defined in singular terms, there's mounting pressure on brands to understand and sensitively reflect how the intersections between race, gender, class, and ability impact people's everyday lives.

The wellness industry is exclusive – Black and Brown women have long been underrepresented and underserved in the space. Black Girl’s Healing House is challenging this narrative by providing an online holistic healing platform for marginalized women in the company of others like them.

Following a four-year hiatus, fashion and beauty retailer Claire’s is making a comeback with a range of Y2K-inspired accessories that customers know and love. As the brand doubles down on its brick-and-mortar experience, why is it resonating among a fresh audience of Gen Zers?

Riding the wave of Y2K nostalgia, Coach is bringing back its Demi Bag, offering buyers a chance to grab one of the iconic shoulder purses that defined the early 2000s. The re-release comes amid a resurgence of noughties fashion, style, and culture, especially among younger generations.

From nu metal to pop punk, Gen Zers are gazing backwards into the canon of music and pulling out a string of genres from the 90s and 00s. But as the Y2K alt-music scene travels into the present, how are young people reinventing the past while simultaneously idealizing it?