Sneakerheads are seeking fashion tips on Discord. Unemployed individuals are turning to Reddit for support. Boomers are being radicalised by algorithms. Understanding who people listen to and the platforms they prefer underpins the work we’ve done in our Spotlight on Influence and Icons.
India Doyle is editorial director at Canvas8, helping brands to understand culture and their place in it. She leads a global editorial team to deliver strategic, actionable insights that keep Canvas8 members in tune with their audience. With over 10 years of experience as a culture and fashion journalist, India has contributed to the likes of SHOWStudio, Dazed and Confused, ekathimerini, Wonderland, and Dapper Dan magazine.
Kara Melchers is the content strategy director at Canvas8. She first joined the company as part of the cultural intelligence team and, following a year as interim editorial director, she now leads public-facing thought leadership projects. A specialist in disruptive storytelling, she works with some of Canvas8’s biggest clients to help them demonstrate authority, leadership, and expertise. Outside of Canvas8, she can be found in a welding mask making furniture and sculptures from metal.
