How is the concept of the family unit changing?
REPORT
2 May 2022
How is the concept of the family unit changing?

The pandemic shone a light on family units, accelerating conversations about alternative relationship structures and challenging existing norms. But in this climate of embracing the ‘non-nuclear’ family, what can brands and businesses do to support shifting ideals around togetherness?

Gemma Rolls-Bentley

Gemma Rolls-Bentley is a curator, writer, and creative consultant who has been at the forefront of contemporary art for nearly two decades. Curating exhibitions internationally, her curatorial practice amplifies the work of female and queer artists. Her debut book Queer Art: From Canvas to Club, and the Spaces Between, was published in spring 2024. Gemma is a visiting lecturer at the Royal College of Art and has taught at numerous institutions, including Goldsmiths and Glasgow School of Art.

Lyubov Sachkova

Lyubov Sachkova is communications manager at Feeld, a location-based app that facilitates communication between people interested in casual sex, polyamory, kink, swinging, and other alternative sexual preferences.

Tom Rasmussen

Tom Rasmussen is a writer based in London. Their recent book, First Comes Love, is a personal and analytical look at the history, present, and future of marriage and other formations of relationships.