Government censorship, sexual harassment, and anti-feminist sentiments have driven Chinese women away from their favourite social networking apps, which has translated to an ever-growing ‘she-economy’ in which they are making purchases – and even creating new brands – that empower them further.
Dr Glyn Atwal is an associate professor of marketing at the Burgundy School of Business in France. Glyn is a co-author of Luxury Brands in China and India (Palgrave Macmillan).
Dr Maria Jaschok is a senior research associate of the Contemporary China Studies Programme at the University of Oxford School of Global and Area Studies. She is also a member of the steering committee of the Masters in Women’s/Gender/Sexuality Studies in Humanities at the school. She is widely published and has conducted collaborative research projects in central China since 1994, addressing issues and implications of growing female membership of religions for local citizenship and civil society.
Dr Tingting Liu is an associate professor at the School of Journalism and Communication at Jinan University in Guangzhou, China. She used to work as a postdoctoral research fellow at the Institute for Culture and Society at Western Sydney University, Australia. She received her PhD in anthropology at the University of Queensland in 2018. Her PhD research was supported by the Australian Government Research Training Program Scholarship and the Chinese Society for Women's Studies (CSWS) Scholarships for junior feminist scholars. Her research interests include media anthropology, digital culture, and popular entertainment, with regional expertise in China and Australia.
Evan E. Lambert is a journalist, travel writer, essayist, and short fiction writer with bylines at Thought Catalog, Business Insider, Mic, People, Queerty, BuzzFeed, Going, The Discoverer, and many more. You can check out his other work at https://evanlambert.journoportfolio.com/.
