Based in Shanghai, Genie Yip has worked for 15 years in Hong Kong and China specialising in digital marketing, branding, and creative production. In early 2021, she joined Reprise Digital as an independent contractor after leading a team of local specialists as a general manager of Sekkei Studio. With her trilingual advantage, she bridges the gaps between the East and West marketing ecosystems for B2B and B2C clients in various industries for different channels. She also owns genieyip.com, which helps foreign visitors and new expats explore Shanghai and China.

Sinologist and marketing professional Anna Pupi has over seven years of experience as a China market expert. After helping to expand the operations of an Italian digital marketing agency in Shanghai, she now works from Austria. As a freelance cultural mediator and online coach, Anna supports organisations in adapting their international structures with cultural competence. Her expertise spans market analysis, localisation strategies, and developing tourism offerings for European destinations within China's digital ecosystem.

Jelou Galang is a freelance journalist who loves dissecting culture, media consumption, the internet, and how these form our identity and community-building. She is an Organisational Communication graduate from the University of the Philippines and the former associate editor and brand engagement lead of SCOUT, a Manila-based youth culture publication. Her other works have appeared in PhilStar Life, Inquirer USA and Canada, Nolisoli, Preen, Inquirer Sports, Lifestyle Inquirer, Candy, PURVEYR, and DG Traveler, among others. Her fandoms include those of Asian cinema, matcha, The Sims, punk rock, Notes app poetry, and her dog Maximize. When she’s not having a love-hate relationship with writing, you can catch her running to seek Strava’s validation or making mini-documentaries.