We’re witnessing the ‘wellnessification’ of absolutely everything. Beyond boosting their physical health with fitness and nutrition, people are looking for a path to being well in all aspects of their lives, including their finances, careers, activism, spirituality, home design, tech usage, and so much more....

General Mills is launching Good Measure, a line of snacks made for diabetics and blood sugar-wary people – offering them the option to indulge without the blood sugar spikes. The brand's aim is to care for this underserved group who look for foods to help them manage their health needs.

The breakfast aisle could get a makeover after a report from the UK government called on cereal marketers to eliminate cartoons from packaging. With kids holding significant sway over family purchases, brands can win parents over with packaging that facilitates healthier eating choices.

While takeaways are often a go-to for time-pressed families, they’re not known for being healthy. Medleys is looking to change that, with a food-delivery service that focuses on nutrition but doesn’t compromise on taste – all at family-friendly prices, it’s indulgence without any guilt.

Gen Yer parents want their kids to eat well. However, finding time to make healthy meals, the cost of quality food, and a lack of knowledge about nutrition present some challenges. How are Gen Yers finding solutions, and how can brands help parents raise the next generation of healthy eaters?