As the new post-pandemic normal settles in and people adapt to a context of uncertainty, constant adversities, and pessimism, we are moving away from a moment in which consumers expected brands to rise up to society's challenges and into one when they’re demanding genuine allyship from businesses.

Following a legal declaration defining them as employees, workers in the French gig economy are electing their first union reps in May 2022. The move follows controversy around gig platforms in the country and reflects how people worldwide are no longer accepting sub-par employment conditions.

For people who are approaching retirement age with plans to dip into their pension pots, travel, and enjoy their lives, the cost of living crisis is a huge cause for concern. So how are people aged 50 and above thinking about retirement amid rising inflation and a concerning economic outlook?

A rise in childcare costs, gas and electricity prices, and food bills have left more families struggling than ever before. But what is the long-term impact of this cost of living crisis, and how can brands help families alleviate the pressure as they begin to tighten their belts?

How is education shifting to provide young people with real-life skills? Who are the women and men tearing down gender stereotypes in the workplace? What impact are Older Adults and Gen Zers having on working environments? What do employees mean by ‘working to live’?