Once a signifier of luxury or novelty, custom products and services are now within reach of the everyday consumer, thanks to the rise of artificial intelligence, algorithm-led platforms, and the COVID-era digitisation boom. Today, everyone wants to be the main character of their brand experience.

Digital health start-up Cardo Health has launched telemedicine app Kena Health in South Africa, providing on-demand and scheduled appointments with healthcare professionals to uninsured citizens. How is digital innovation transforming the landscape of healthcare and improving accessibility in Africa?

Starved of human touch, face-to-face medical care, and enough social interaction to maintain mental health wellness, the pandemic has highlighted real issues in the healthcare system. Now focused on a solution, the ability to channel the human experience via tech innovation may well be the answer.

Tech is merging with healthcare through an AI algorithm that detects crucial moments during therapy sessions. The tool aims to supplement therapists to boost the quality of service. As mental health professionals struggle with capacity, people want faster access to high-quality support.

The shift to WFH is causing worry as aggravated or new cases of musculoskeletal problems surge. Remote healthcare has boomed due to the pandemic, and Hinge Health offers digital pain management for MSK conditions through customizable and personal exercise and health programs.