We’re witnessing the ‘wellnessification’ of absolutely everything. Beyond boosting their physical health with fitness and nutrition, people are looking for a path to being well in all aspects of their lives, including their finances, careers, activism, spirituality, home design, tech usage, and so much more....

In the face of economic crises, climate anxieties, and global wars, people are seeking solace through connection. They want to be sure someone will hold their hand in the face of hardship. As a result, they have higher expectations of care and understanding from interactions with brands, social systems, and p...

An appetite for tools that enhance female sexual pleasure and wellness has grown alongside a boom in audio content such as podcasts. Sexual wellness and erotic storytelling app Emjoy has attracted women seeking to practise self-care – and self-love – through thoughtfully produced audio content.

Social taboos have long made it difficult to get men talking about sexual wellness, but subscription-based platform Mojo wants to change that. By connecting subscribers with professionals and a dedicated community, it’s going beyond short-term solutions to tackle long-term problems.

Sexual pleasures of all forms, from kink to polyamory, are becoming mainstream. But despite this openness, sexual health for many women remains a thorny issue, with ads about breast cancer and menstruation still being banned. How are brands navigating these complexities around sex?

Women in Arab nations are taking to social media for sexual health education amid a dearth of knowledge from schools and governmental bodies. These platforms provide a safe space for women – as well as trans and GNC people – to learn about their bodies and sexualities in Arabic for the first time.