Chloe Combi is a best-selling author, podcaster, global speaker, and futurist who has interviewed over 10,000 Gen Zers and Alphas. She has advised a US presidential campaign, spoken at the UN, and addressed hundreds of schools figuring out the future with young people, where humanity is headed, and how to improve things. Her global work with younger generations has given her keen insight into everything from tech and fashion trends to sociological shifts and political extremism.

Stephen Mai is the CEO and founder of Woo, a media brand and marketplace that is on a mission to redefine wellness for Gen Z. His background is in youth media, with a career merging marketing and content to drive big cultural narratives for brands such as Vice, ITV, Boiler Room, MTV, and ASOS.

Rina Raphael is a journalist who covers health, wellness, tech, and women's issues. She contributes to publications such as The New York Times, L.A. Times, The Wall Street Journal, Fast Company, Men's Health, New York Magazine, and more. Her industry newsletter, Well To Do, examines the latest wellness trends. She's the author of The Gospel of Wellness, an exploration and critique of the wellness industry, its role in women's lives, and the forces that gave rise to the phenomenon – which could ultimately bring it down.

Anastasiia Fedorova is a senior insights editor at Canvas8. A writer, curator and cultural strategist, she specialises in art, fashion, design, technology and visual culture. Her personal work explores sexuality, identity and queer communities while interrogating our place in a world shaped by rapidly changing technologies. As an avid sci-fi fan since teenage years, she is always interested in thinking about multiple and diverse futures.

Rebecca Smith is the Head of Toolkit at Canvas8. With a background in psychology, she has worked with global clients such as Google, Nike, and Mars, exploring everything from what people want from a fake tan to Gen Z’s relationship with social media. Outside of work, you’ll find her binge-watching reality TV, listening to hyperpop, or with her nose buried in a fantasy novel.

Alex Strang is a senior insight editor at Canvas8 who used to be in a punk band that was signed, shaped, and spat out. He enjoys using his experience of being the product to help brands understand how to sell theirs. After studying philosophy and critical theory, he found his feet in the market research world and has been over-analysing consumer behaviour ever since, including his own. He can usually be found playing board games, watching Seinfeld, or trying too hard to make his daughter laugh.