In the turbulent economic environment, money is losing its value. Consumers are reevaluating their spending across sectors. With a looming crisis of trust in financial institutions, how are people managing their budgets? And how can brands navigate the complex relationship between value and cost?

In a precarious job market, Gen Zers are taking advantage of non-traditional avenues to build connections that might benefit their careers. Using dating apps to get insider information on workplace culture and hiring processes, they're disrupting the existing networking norms.

After over a year of flux and risk, Indian Gen Zers are turning their back on love in favour of taking control of their financial wellbeing. During the pandemic, dating has been tougher – or even illegal depending upon social restrictions in place – and Gen Zers’ focus has shifted elsewhere.

Things are changing in the dating scene as app use is down, lower-cost dates are in, and many are not pursuing relationships at all, despite an uptick in loneliness among Gen Zers and Yers. How can dating brands adapt to these changes and what is the future of dating through a recession?

For three seasons, Showtime’sCouples Therapyhas held a mirror to modern relationship intricacies by exploring interpersonal dynamics, helping people better understand themselves and their partners. How is the show format demystifying the challenges young couples face?