We’re witnessing the ‘wellnessification’ of absolutely everything. Beyond boosting their physical health with fitness and nutrition, people are looking for a path to being well in all aspects of their lives, including their finances, careers, activism, spirituality, home design, tech usage, and so much more....

With UK Gen Z workers struggling to maintain a work-life balance post-pandemic, the younger generation is turning to wellness to solve their problems and looking for travel experiences that provide rest and relaxation. How can the leisure industry capitalise on this growing interest?

A partnership between Japanese-inspired hotel Nobu Ryokan Malibu and HigherDOSE will introduce wellness tech into its suites. As the wellness tourism industry continues to boom, brands can appeal to value-driven travelers by integrating holistic practices from arrival to departure.

Wealthy travellers are seeking more than just exclusive travel experiences – they want transformation. By tailoring travel to personal goals, travel coaching is helping the elite to maximise the benefits of their adventures. How can brands tap into the intersection of travel, coaching, and wellness?

Health and fitness have shot to the top of people’s priorities post-pandemic. One of the largest shifts relates to how wellness is perceived in regard to mind and body, with people exploring ways to incorporate these practices into their lives. How has this change in ideology translated to fitness?