Aware of hidden agendas, people no longer believe in the possibility of absolute truth or complete transparency from institutions, public figures, and individuals. Yet they are still drawn to honesty, integrity, and – at times – even vulnerability, which they expect from peers and brands alike.

With just 20% of e-waste produced in 2016 being ‘properly recycled’, it seems that most people are simply throwing away their old and broken tech. But in a bid to advance the circular economy, Dell has teamed up with Bayou with Love to create a jewelry line from scrapped electronics.

Jewellery has long been a desirable marker of affluence, but as wallets tighten, and symbols of wealth become more subtle, fewer people are buying it. The growth of the demi-fine jewellery sector shows that there is still a want from people to decorate themselves uniquely – if the price is right.

Moissanite rings – a diamond alternative that retails at a tenth of the price of the real thing – are winning favour among young brides. As a generation that prefers experiences to things starts to tie the knot, they're reworking wedding traditions to suit their values.

The Tiffany & Co. brand is iconic. Its blue packaging is instantly recognisable and its heart tag bracelets are coveted by women of all ages. But could logo fatigue be behind falling sales? A new line sees a delicate ‘T’ replace the old logo. Has discretion become the ultimate mark of distinction?